Reading Readiness

I always come back to the truisms of the classic kung fu instructor depicted in the movies. Not so much in regards to how classrooms should be run, but more in what it is like to share and learn, to speak and to listen. The pattern is that the master is established as knowledgeable and capable, and the student seeks out the master and their tutelage. More than tips, tricks, and practices, the understanding is that the thing of enduring value that is being transmitted is knowledge and wisdom, which opens a way to method. The student arrives and the master questions their abilities. Often, the student gets turned away. The purpose of the master turning away the student or questioning their intentions is to underline the importance of readiness.

I think about readiness and its relation to what I consume and make. If I skim the work of someone, I am not ready. I am attempting to have my cake and eat it too—trying to gain knowledge without stepping through the necessary door of attention. Good things take time, and I should be turned away, because I attempted a shortcut. The lesson of the master is that if one isn’t ready to face a large task (say, a wall of text), they should not even try. “Go away,” the master usually says. Come back later, when you have more presence and mindfulness, Frank. Readiness may be in 20 minutes, later in the week, in a few months, possibly never.

My shelf is full of books for which I am not yet ready, but this is the benefit of the format of a book. The form itself denotes weight; the thickness lets you know what a book asks. What is being asked is laid bare, so no one skims Ulysses—if a reader were to consider skimming an option for literature, they wouldn’t start reading Joyce. The greater the task, the more futile these shortcuts seem.

It irks me when people say that blog posts are too long. Sometimes, I catch myself saying the same. Who ever decided the proper length of a blog post? Not me. Not you. Not anyone. An individual only decides the length of their attention. Text takes time—to make, to design, to read. For things to work, effort must be matched. To return to our kung-fu movie: effort and attention from the student is matched with the attention of the master. Similarly so with the writer and the reader. To be willing to match attention is to be kind and ready.

I’m reminded of an interview with the mother of artist Robert Irwin in Seeing Is Forgetting the Name of the Thing One Sees. She talks about how Irwin “reads hard.” I love that phrase, because it means that the reader is present with effort and attentive toward what they are reading. It’s a beautiful thought. Irwin’s mom reads hard on the Bible. Irwin reads hard on Wittgenstein.

Maybe there is no too long, only attentions that are too short. We may skip parts, or skim, or do as we wish, but we should be cautious of when we do. We should not be hard on ourselves because of what we are not yet ready for. Instead, we should allow ourselves a certain degree of forgiveness to wait on the things that require much of us. Maybe we should not strive to be complete in what we consume, and instead learn to be content being in the presence of the text in front of us.

No, not all of it, not all at once. We should allow ourselves to leave behind the things we are not ready for; we may come back to it later. Instead, we should read hard on the things to which we are ready. It is then that we may be better students.

Frank Chimero Designing & writing

Hi, I’m Frank Chimero, a designer from New York. Currently, I’m on sabbatical walking NYC, investigating new creative tooling, and researching Brian Eno’s collaborations with machines.

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Portrait of Frank Chimero

The Shape of Design A short book for new designers about the design mindset

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Writing Selected essays
and lectures

An anvil tied to a balloon
Everything Easy is Hard Again Is it twenty years of experience in tech or five years, repeated four times? 2018
A grid of wood cubes
The Web’s Grain Design by thinking inside the box model 2015
Time lapse image of a galloping horse
What Screens Want Design as choreography instead of composition 2013
A rose growing out of a pile of dirt
Only Openings Some problems must be tended instead of solved. 2014
Two torn pieces of paper matched together
Designing in the Borderlands Designer as translator, integrator, and merchant of ideas 2014

Blog 2009–?

About CV and bio

Hi, I’m Frank Chimero, a designer and writer from New York.

Previously, I was Creative Director and Head of Brand at the payments platform Modern Treasury. Before that, I co-founded and led design at Abstract, a design workflow and knowledge base startup that was later aquired by Adobe.

I also spent fifteen years running a solo design studio and consultancy, designing across product and brand for technology and media companies. Clients include Facebook, Microsoft, Nike, The New York Times, The Atlantic, and many early stage startups. I helped design a few things during that time you’ve probably used, from NPR’s online audio player to Wikipedia’s article pages.

In 2012, I wrote, designed, illustrated, and published The Shape of Design, a little book for new designers about the design mindset and making things for other people. Since the book’s launch, it has become a staple text in design education and found an enthusiastic audience beyond the design community.

I have a big love for museums, beat-up pocket-edition paperbacks, ambient music, antique JRPGs, and Phil Collins. (Nobody’s perfect.)

Experience

  • Sabbatical
  • Creative Director and Head of Brand Modern Treasury
  • Creative Director Fictive Kin
  • Self-employed Studio Frank
  • Co-Founder and Head of Design Abstract (acq. Adobe)
  • Self-employed Studio Frank

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Awards

  • ADC Young Guns 8 Art Directors Club
  • New Visual Artist Print Magazine

Speaking

  • AIGA National Conference
    US
  • AIGA Regional Events
    US
  • An Interesting Day
    NO
  • Awwwards Conference
    DE
  • Build Conference
    UK
  • Creative Works
    US
  • Cusp Conference
    US
  • dConstruct
    UK
  • Design Speaks
    US
  • Design Thinkers
    CA
  • Do Lectures
    UK
  • Etsy
    US
  • Harvard University
    US
  • How Design Live
    US
  • Interlink Conference
    CA
  • Kerning Conference
    IT
  • Mailchimp
    US
  • Mirror Conference
    PT
  • New Adventures
    UK
  • Portable Series
    AU
  • School of Visual Arts
    US
  • Shopify
    CA
  • South by Southwest
    US
  • Substans
    NO
  • Webstock
    NZ
  • XOXO Festival
    US